Services
We help organizations understand the iPhone™ market opportunity, craft product specifications and go-to-market strategies, and develop iPhone applications that will make a difference. In order to build a great application for a client, we believe it is imperative to do our homework first. Because of this, we believe in the following four part process:
1 Discovery and Strategy
The iPhone market is still quite young, and we believe that many applications being developed today are missing the bigger picture. Developing an application is a long term commitment, and we will partner with our clients to assess technology advances, industry insight, and application analytics to inform future project phases or a multi-app strategy. Note: This can be a standalone engagement.
- Mobile brand strategy
- Industry trending
- Competitive analysis
- Analytics
- User research
2 Definition
Like any business initiative, it is imperative that an application brings your business goals, brand voice, audience needs, and new technologies into perfect alignment. Our user experience team will help shape an experience that will engage and delight. The iPhone platform has distinct characteristics requiring attention to detail.
- User experience / Interaction design
- Creative design
- Prototyping & usability
- Technical architecture
3 Development
Our technical team tackles all components of application development, from animation to web service integration. Our geeks partner with your geeks to make sure that the application is built upon a solid technical foundation and will perform well for users.
- Proof of concept
- Development
- Content management
- Quality assurance testing
4 Launch and Maintenance
With a rigorous approval process, and with over 75,000 apps in the App Store℠ - it helps to have a guide who has been through it before. Driving demand for an app requires a focused marketing effort planned well in advance of public release. Once the app is available to the public, the focus shifts past v1.0 to future releases, backed by user feedback and analytics.
- Launch preparation best practices
- Marketing & outreach
- Analytics & optimization
- Maintenance, support, and future phases
A Note About Process
We believe that process is meant to ensure project success, and is a critical component to everything that we offer. Every development project requires a definition phase that will help the Small Society team and our clients all agree to and understand what we are building and why we are building it. Every project will have a project manager who will coordinate all of the moving pieces and keep our efforts on track. We believe that process, when done right, will allow us the freedom to think creatively and create the best application possible.
See the results
Like our process, but not sure if we can deliver what you need? Take a look at the projects we’ve worked on and decide for yourself.
Projectszz
